About Us.
Belinda Asafo-Agyel is a renowned Trichologist and Hair Care Specialist with over 30 years of experience in the hairdressing industry. As the founder of Bel's Beauty, Belinda combines her extensive knowledge and passion for hair health to provide expert solutions to clients struggling with hair loss and scalp issues and those wishing to maintain their hair and scalp health in the best condition.
Originally from Ghana, Belinda's journey began with a deep-rooted obsession for hair from childhood. She always dreamed of working with hair and never wavered in her passion, even when her family and community dismissed her dream for not being a worthy career path. Hairdressing and hair care were not seen as a respectable profession in Ghana, and she was often looked down upon.
Her determination led her to pursue an apprenticeship in hairdressing, where she honed her skills and developed a profound understanding of hair care.
Upon moving to the UK, Belinda's career flourished as she quickly established herself as a skilled and respected hairdresser.
Belinda's quest for knowledge thanks to support from her husband, Rev Herman Asafo-Agyei to pursue her dream career led her to further her education, culminating in her becoming a qualified Trichologist. This achievement, supported by her husband's unwavering belief in her potential, allowed her to elevate her practice and offer specialised care for hair and scalp conditions. Her expertise has earned her a place among leading professionals, often collaborating with dermatologists, surgeons, and GPs.
In addition to this, Belinda is the author of the unique and informative book "Time to Think Hair Health," which is available on Amazon. The book is a comprehensive guide on hair loss and health, reflecting her commitment to educating and empowering individuals.
Belinda's impact extends beyond her practice. She actively participates in community outreach, sharing her knowledge in the media and within her community to raise awareness about hair health. Her story of resilience and success serves as a beacon of hope for many, challenging cultural stereotypes and advocating for following a profession that is pursued by passion rather than perceived gains such as a prestigious title.
She also runs a non-profit charity supporting individuals with hair loss. Her dedication to continuous learning and improvement ensures that she provides the best possible care for her clients and stays at the forefront of trichology. Belinda thrives on helping her clients regain confidence and achieve healthy, beautiful hair. Her compassionate approach and extensive expertise make her a trusted and respected figure in the hair care industry.
Alongside supporting her staff and serving her clients at her clinic based in West London Belinda is also a leading expert and speaker in the field of trichology and trains professionals on how to cane row without causing damage to the scalp or hair loss.
Belinda speaks at a wide variety of events, schools, churches and mosques. She advises the media, hairdressers, professionals, and trainees on a diverse range of topics concerning overall mental and physical health and its impact on hair and scalp health, and on how to support scalp and hair health.
In her personal life, Belinda is a devoted wife and mother to three beautiful girls. In her spare time, she loves to sing, support her church and community and continue to learn, as every day is a school day for Belinda.
Areas of Speciality at Trinity Trichology Clinic.
Our Trichology Clinic specialises in the diagnosis and treatment of Hair & Scalp Disorders, such as Female and Male Pattern Hair Loss, Central Centrifugal Cicatricial Alopecia (which predominantly affects Black women), Traction Alopecia, Seborrhoeic Dermatitis, Telogen Effluvium, Alopecia Areata and a vast array of other conditions.
Itchy/Flaky Scalp
For an itchy/flaky scalp we will identify the causes, diagnose and treat or manage the condition to provide you with relief immediately and ongoing.
Hair Breakage
An assessment is done for the level of damage and the best way to care for your specific hair type. This is along with providing treatments to immediately improve manageability and quality.
Alopecia Areata
This is an autoimmune condition that can be triggered or exacerbated by stress, but about a fifth of people with this condition have a family history of alopecia already. The condition normally presents as a circular area of hair loss.
Androgenetic Alopecia
Otherwise known as genetic hair loss or male and female pattern baldness, this type of alopecia is particularly common among men but can also affect women.
In women, it is likely to lead to diffuse hair loss, (a general thinning of the overall hair density) rather than obvious bald patches and treatments to improve this condition are often likely to be more effective on women than on men.
Although there is no cure for this condition, hair loss can be limited or slowed down in some cases when treated early. For more extensive cases the best solution may be a hair transplant. The important thing to understand is that response to treatments are incredibly varied from person to person.
Telogen Effluvium
Temporary hair loss that often follows severe changes to the body’s normal functioning. During this period of change more hairs than normal enter into the shedding phase of their hair growth cycle at the same time, resulting in hair shedding and a loss of hair density. This is most commonly noticed after severe stress, illness, weight loss or postpartum pregnancy, surgery, fever, nutritional deficiency, medication.
Psoriasis
Affecting almost 2% of the population, Psoriasis is a common scaling skin disease which can commonly develop in the scalp also. The condition is distressing but generally does not cause permanent hair loss. The precise cause of psoriasis is not known, but it is almost certainly the result of a disorder of the immune system. Correct diagnosis prior to treatment is essential.
Folliclulitis
This pustular condition, caused by bacterial infection of the follicle. It can be very itchy and can eventually lead to permanent hair loss and scarring. Scratching and shaving the hair short are easy ways to keep the infection spreading therefore prompt treatment and correct advice are essential, but the condition is not always curable.
Contact Dermatitis
This condition is caused by allergens that have come into contact with the scalp, such as oils, hair colours and other styling products. This results in a flaky and severely itchy scalp that can also be red and tender. Treatment is almost always successful but diagnosis is key.
Seborrhoeic Eczema
Seborrhoeic eczema (dermatitis) is caused by an overgrowth of a yeast population on the surface of the scalp causing increased skin cell turnover which results in scaling and flaking skin. The scalp can also be very itchy and the condition can be exacerbated by stress or dietary factors. Treatment can control this condition but the those experiencing it may always be prone to symptoms in the future.
Expertly Formulated Hair Care
Customer Journeys
